Area Deep Dives
2026 Communications Trends: Sharper Voices Thrive as Tools Get Smarter
It’s the year when communicators should loudly and proudly articulate that their value isn’t in producing content – it’s in making sense of the world.
Structured explorations of emerging AI themes: crisis comms, internal comms, measurement, content governance.
Area Deep Dives
It’s the year when communicators should loudly and proudly articulate that their value isn’t in producing content – it’s in making sense of the world.
Newsletter
"The key is preparation. Use AI now to understand its capabilities and limitations. Build your prompts library when you're calm. Test on low-stakes issues. Because when a real crisis hits, you don't want to be experimenting – you want proven tools and workflows ready to deploy." - Amanda Coleman